How To Shop The Sephora VIB Sale

How To Shop The Sephora VIB Sale

Today begins the big Sephora Beauty Insider sale. I’ll be honest, I didn’t become a Sephora shopper until more recently. I started to get more into makeup and ended up falling in love with FENTY Beauty which is exclusively available at Sephora. This has resulted in a few more shopping trips to this beauty megastore. I’m only an INSIDER so I don’t have ROUGE status just yet with them. But if you do, today’s the day to start shopping!

How To Shop The Sephora VIB Sale

The Sephora VIB sale is an exclusive sale for insiders. To become an insider, all you have to do is sign up for a FREE account here. It’s basically no different than a rewards card at other stores. It’s free, and the more you shop, the more benefits and points you get. More points mean more items you can shop with your points too. Plus, all members get birthday goodies, who doesn’t love that? That’s how I ended up discovering the BEST liquid eyeliner, this Kat Von D Tattoo liner.

The sale goes on for two weeks. For the full two weeks, VIB Rouge members get 20% off. Then VIB members get their 15% off during a specific time range, and Beauty Insiders get 10% off during their date range. All dates are laid out below.

What Are The Sephora Beauty Insider Program Levels?

There are three tiers to the Beauty Insider Program. Beauty Insider, VIB and VIB Rouge. I’ll break each of them down below!

Beauty Insider

  • This is the basic membership level that everyone gets as soon as they sign up. No minimum spend is required!
  • Start accumulating points to get to your next tier with more benefits, VIB.
  • Receive 1 point for every $1 spent.


  • A minimum $350 annual spend will get you to this next tier, VIB.
  • Receive 1.25 points for every $1 spent. Get to those rewards faster!

VIB Rouge

  • A minimum of $1,000 annual spend to maintain VIB Rouge staus
  • Receive 1.5 points for every $1 spent.
  • Free standard shipping
  • Redeem points for full-size products or $100 gift certificate

What Are The Sephora VIB Sale Dates

This year’s 2022 Sale Event dates are below for each tier.

VIB Rouge


20% off



15% off

Beauty Insider


10% off

And no matter your status, you can shop the SEPHORA Collection NOW at 30% off.

When shopping the sale, it’s clearly beneficial to be a VIB Rouge member. You get first dibs and a larger discount. Plus, more points per dollar so you can get to those rewards even faster. There are a few exclusions to the sale which can vary year after year.

Now to get into the good stuff, here’s what I’m shopping and can recommend from Sephora. Personal favorites I’m loving and stocking up on during this sale.

Jessica’s 2023 Sephora Sale Picks

The Sephora Beauty Insider Sale | How To Shop The Sephora VIB Sale

Hair Care

A few of my favorite hair care brands are part of this sale like LivingProof and Playa. Playa is new to me and I’m so far loving it! If you’re looking for hair tools, now is a great time to invest in a great blowdryer or curling iron. I swear by my GHD curling irons to get my everyday beach waves.

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sephora sale details | How To Shop The Sephora VIB Sale


Obviously, we love Sephora for the makeup! There are a few brands that got me into Sephora specifically like FENTY and Natasha Denona. Plus clean beauty makeup brand ILIA and just landed, Saie Beauty. I recently have been wearing the Slip Tint and the cream blush, poppy is a favorite!

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best primers and setting powders

Grande Lash serum


I recently started using the Grande Lash serum and have to say, I am definitely seeing a difference. I’m not as consistent as I’d like to be, but I’ve seen a noticeable improvement in the length of my lashes. Plus, some of my favorite tubing mascaras like this one from Wander Beauty. Tubing mascaras don’t flake or transfer and I’ve found they’re the only kind I can wear.

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Unseen Sunscreen | How To Shop The Sephora VIB Sale

Sun Protection

I am ALL about the SPF and that means ALL year round. One of my favorite brands, SuperGoop, is part of this big sale. I use this Unseen Sunscreen and always have this Invincible Setting Powder for when I’m on the go in the summer. It’s great to brush over your makeup (or even on your hair part) so you don’t get burnt! This is ALWAYS in my travel bag too.

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Slip Tint tinted moisturizer | How To Shop The Sephora VIB Sale

New Brands

There are a few new brands that Sephora has recently added to the mix and one of them is Saie Beauty. I personally LOVE the Slip Tint tinted moisturizer. It’s a bit dewy but not too much that it makes me feel too oily. And I recently started using their cream blush in poppy and their bronzer. Don’t sleep on the big brush either! If you’ve been wanting to try MERIT, it’s now available here. They also now carry Necessaire. I’m a BIG fan of the body exfoliator to help with keratosis Polaris.

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911 Ointment skinfix remedy


One of my FAVORITE brands that are exclusively at Sephora is skinfix. I was introduced to this brand several years ago. I love the story behind their brand and the quality and rigorous testing they do for quality and efficacy. The 911 Ointment has saved my hands thanks to washing them 100 times a day for 20 seconds.

Another favorite purchase is the Isle of Paradise tanning drops. I LOVE them for a quick tan that’s non-toxic and easy to use.

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Photos by Hannah Lozano