The record-breaking VicenzaOro shows why they are Europe's leading jewelry trade show.

The record-breaking VicenzaOro shows why they are Europe’s leading jewelry trade show.

The time period “file-breaking” appears so promising! VicenzaOro, the January 2023 Explore Additional Edition, was a large accomplishment. Does this imply that 2023 will be the most effective 12 months in jewelry gross sales? Find extra:

Through my flight the day ahead of the display, from Amsterdam to Venice, I noticed how lots of Dutch jewelers have been boarding. Commonly, it is the Schaap & Citroen crew and myself boarding together the weekend vacationers heading to Venice. A harbinger of what was about to come about. On Friday, the opening day, it was outrageous chaotic from the instant the show opened its doors. 

It astonished me to an extent. I realized a lot of of my coaching and consultancy clients had outperformed Xmas sales when compared to an now booming 2021 holiday getaway season. But nevertheless, inflation brings about considerably less disposable paying, and energy costs are rocketing.

Animal jewelry by Indignant Gioielli

We have a war in Europe, and Russia’s actions have become fewer predictable, producing a large amount of guessing and worrying. Tech corporations are firing their staff members, and the weak spot of unregulated crypto has prompted a bear sector. 

The jewelry market is like the canary in the coal mine. When things are about to go sideways, we eliminate sales quickly. No a person requires jewelry to survive, and it can be regarded as obsolete in difficult periods. How arrive the world’s anxieties do not influence our marketplace as much? Or improved: how occur our sector is thriving?

 

Fabergé Ear Cuff, Match of Thrones

In accordance to Marco Carniello, World-wide Exhibition Director of Jewellery & Fashion at IEG (the Italian Exhihibtion Team, organizer of the VicenzaOro present), the explanation of why jewellery (and watches and luxury) is performing so wonderful suitable now is complex. 

The shockwaves sent throughout the world in the past several years, the place we had to deal globally with great issues, improved how we imagine about today. We see the YOLO impact at big (You Only Are living When). Individuals no for a longer time appear to postpone specified acquisitions, these as jewellery.

On major of that: buying a jewel or a enjoy can be an asset. Something that retains or raises in price in excess of time. Whereas a vehicle, for instance, loses benefit as soon as it leaves the dealer. 

 

Wallis Hong jewelry

Paola de Luca, an frequently quoted Trendwatcher on this website and a private close friend, gave the moment yet again a glimpse into the near long run. She emphasizes that the potential is just not tomorrow but is taking place appropriate now. 

Her presentation, with numerous visitor speakers, launched Dreamscapes, a fusion amongst digital and reality in jewellery. A planet of which she spoke in September, among other predictions for the foreseeable future. 

The obstacle with these shows is: what can the listener choose away from it and apply tomorrow in their function? Most visitor speakers managed to consider that pragmatic tactic into account for the educated listener, there were some good examples and takeaways.

The primary message was this just one: make no blunder, pricey jewellery people today, of dismissing metaverse and electronic/ digital jewelry as anything for gamers only. It will be a substantial revolution in how we encounter, market, current market, and make jewellery in the forthcoming decade. Just like the rise of social media 10-15 yrs in the past.

 

Absolutely everyone usually enjoys to know: what did you spot? Hoping for a concealed craze, an perception, a idea of the veil. The most substantial trend I spotted is colour. Galvanic-handled gold, titanium, and enamel are scorching. But gemstones are really thieving the show. Primarily colored gemstones and even diamonds it is really all about colour. 

A a lot more daring, brighter method in jewelry, frequently a contact bolder and larger than ahead of. The optimism of a put up-pandemic entire world? A experience of Carpe Diem even? 

 

With Alice Cicolini, Katerina Perez, Laura Bicego, and Salima Thakker

The #goldenteam of VicenzaOro is on a mission. Every edition is improved than the just one ahead of. New formats are tried out out and measured, and investments into digital and technological options are designed. After upon a time, the demonstrate had a distinctive strategy to its readers, playing the monopolist purpose. Currently, less than the steerage of Marco Carniello and his group, the present is run as a small business. A modern-day firm in a fairly dated setting up that will see significant renovations in 2024. A business that is aware of that promoting nowadays is about incorporating price to the shopper: resolving troubles they may have with their giving of services. 

Chinese NewYear celebrations, during the exhibit

VicenzaOro proved once once again to be the absolute leader of European jewellery trade shows. The most significant exhibition for Created in Italy jewelry, underlined by the existence of the Italian Minister Adolfo Urso (Enterprises and Mady in Italy). There is significantly purpose for optimism for the jewelry industry, but we must continue to be careful. The world is frequently transforming, and we must stay vigilant and versatile. Just one way to retain educated and linked is by checking out fantastic global jewellery displays like VicenzaOro.

 

Jewellery folks: Maria Luisa Pianegonda, Blingis (the sisters: Katarzyna & Agata), Duvall O’Steen, Aneta Bliss

Crucial quantities

+1300 exhibitors ( report in its 70 decades of existence)

+105% site visitors from abroad

+11,5% website visitors given that 2019

site visitors from 136 international locations flew to take a look at the demonstrate

54,5% of European visitors

An increasing variety of site visitors from South The us and Africa.

 

The future demonstrate is September 8th-12th-2023. 

Don’t miss out on it! 

 

 

 

 

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